11 tips for starting your own business #newbusinessadvice #SME #business. I wrote this to a mate recently, thought I’d share it:
1. Business is 99% perspiration, 1% inspiration.
2. It’s not about how good you are at what you do – that’s a given. It’s all about sales & marketing & relationships & getting the message out there. You can be the best, most passionate coach/trainer/whatever you do in business, but if no-one knows about it, you won’t earn any money at it!
3. Nil bastardae carborundae – don’t let the bastards (things in general) grind you down. Trust me, there’s plenty to grind on you. Keep getting back up, keep going. It’s hard. Tomorrow may be harder. But as Winston Churchill says: “When you’re going through hell – keep going”!
4. Don’t compare yourself with anyone else, unless it is a positive driver for you. It’s your life, your business, you do what you need to do, not what someone else needs you to do.
5. Listen to others, but ultimately believe in yourself. You are the only one walking in your shoes.
6. Keep your integrity, no matter how hard it is. Clients will come back to you because of it And you can sleep at night – & man, you need all the sleep you can get running your own business!
7. Get the best people around you that you can, people you can trust. You don’t have to know it all, you just need a combination of people who do
8. Trust your gut. If you go with your gut & you’re wrong, that’s likely to be a far less damaging outcome than if you go with the decision you made when you didn’t listen to it.
9. Vision without execution is just hallucination. Taking action is what counts. Any step, no matter how small, is a step forward, it’s the only way you’ll get there. If you don’t know what to do, doing something is always better than doing nothing.
10. There is no wrong decision. If it’s wrong, as long as you learn from it & don’t make the mistake next time, that’s good! As the saying goes, a collection of mistakes is what we later call experience.
11. Keep focused on what’s important to you – health, family, etc, and make time for it. No-one, ever, laid on their death bed & said “I wish I’d spent more time in the office”.